
After years of increasing discontent, the moderation problems of social platforms begin to reach their lowest level. Last week, it is struggling to include a growing advertiser boycott that sees big companies like Facebook, Unilever, Diageo, and Coca-Cola swore any advertising on the platform for the rest of the year.
On Monday, panic spread to other platforms. As part of a new policy against identity-based hate, Reddit has banned a number of sub-loans, including the infamous / r / the_donald community. YouTube, along with its affiliates, has long banned white senior executives, Richard Spencer and David Duke. In Twitch, President Trump was temporarily banned after re-broadcast speeches were flagged for provoking racial hatred.
Many of these bans and policies have been coming for a long time, but there is a reason they all hit them at the same time. For months, a civilian group coalition, including Color Change, Sleeping Giants and NAACP, has forced advertisers to support platforms that allow racial hatred to spread unchecked. Called #StopHateForProfit, the campaign initially focused on Facebook, but it started focusing on social media in general during a global movement against racist police violence.
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